SEOUL, South Korea – January 22, 2025 – The South Korean cryptocurrency exchange Upbit has strategically announced the listing of Hey Elsa (ELSA), introducing trading pairs against the South Korean won (KRW), Bitcoin (BTC), and Tether (USDT) effective 7:30 a.m. UTC today. This significant Upbit ELSA listing marks a pivotal development for both the exchange and the broader Asian digital asset ecosystem, providing enhanced liquidity and access for a major regional market.